Exposing the truth about the seafood industry
Seasick is an anti-seafood campaign that advocates against overfishing, saving marine wildlife, and informs society about the bacteria and filth in your not so fresh seafood. The industry is corrupted and it is important to understand what is really going into our bodies.
Naming
Guerilla Advertising
Copy Writing
Brand Identity
Website & App Design
Positioning & Messaging
Bacteria, Parasites, microplastics... you name it. You might have to rethink about the next time you consume raw fish. Seasick is positioned around the ICK factor that is hidden behind the marketing and messaging of seafood.
Our messaging aims to disrupt the public but never disturb and most importantly to inform and bring attention to safe vegan alternatives.
